15 Aug Retail and Restaurant Sign Solutions in Winston-Salem NC
Do you have top-quality products or food items that can’t be found anywhere else? Having these offerings is great for getting a leg up on your competition. However, it takes a lot more to get shoppers to take out their wallets. If retailers and restaurateurs want to drive sales, they must make the most of their venue and advertising budget. One of the most effective marketing tools at your disposal is retail and restaurant sign solutions in Winston-Salem, NC. Here are some ideas you should consider:
Window lettering and graphics serve an array of uses in retail settings. Window graphics are effective because they are right where shoppers are looking: at eye level. This makes your storefront windows the best place for you to get your marketing message in front of as many people as possible. Are you unsure of whether your business can afford window graphics? Thankfully, window graphics are available to fit a range of pricing points. Window decals are perfect for publicizing your contact information and business hours when consumers stop by after hours. They can also advertise upcoming deals and sales.
Point of Purchase Signs
You need point of purchase (POP) signs to push your products that are usually spur-of-the-moment purchases. For instance, you might have images of your award-winning pies on cardboard cutouts near your register. Cardboard cutouts are not the only POP signage option. You might consider posters, retractable banners, and other alternatives. Incorporate QR codes into your POP markers to direct customers to where they can connect with you on Facebook, join your reward programs, and more.
If your restaurant or shop has plain interior designs that fail to put shoppers in the buying mood, it may be time to transform your venue with sharp, full-color wall murals. Retail stores often times boost sales by using wall graphics to highlight their top products. For example, you could hire a professional food photographer to take pictures of attractive people enjoying your best dishes. This will make your offerings appear to be healthy and delicious.
A-Frame Sidewalk Signs
If you put your message right in the way of consumers, you are guaranteed to catch their eyes. This is why A-frame sidewalk signs are perfect if your shop is near an area that gets a lot of pedestrian traffic. Build your brand awareness by using these markers to display your enterprise’s name, logo, and colors. A-frames are also useful for promoting best-selling goods and services, upcoming discount days, and daily specials.
This is just a snapshot of what we can do. At Gate City Signs & Graphics we come up with suggestions that are specifically tailored to fit your store or diner as well as your goals. For example, you may want to install a big hanging banner when you are preparing for a grand opening or other major event.
If you are interested in learning more about what we can do for your organization, contact our friendly experts today for a free quote on retail and restaurant sign solutions in Winston-Salem, NC.