How Lobby Directory Signs Bring Ease to Your Visitors

Lobby wayfinding signage-Gate City Signs & Graphics in greensboro nc

How Lobby Directory Signs Bring Ease to Your Visitors

Well executed lobby directory signs should easily tell customers and visitors where to go and how to find what they’re looking for. Unfortunately, many businesses in Greensboro disregard how important lobby directory boards are and the critical role they play. When it comes to creating effective lobby directory signs, making sure the correct information is conveyed in a clear and concise manner is key.

Everyone who enters your facility should be able to read and understand your lobby wayfinding signage with just a quick glance. How do you think visitors feel when they enter a place of business and can’t figure out where to go? The easier it is for people to find what they need, the more likely they’ll create a positive image about your business, share that positive experience, and continue to rely on your services in the future.

Ways Lobby Directory Signs Support Your Customer Experience

Gate City Signs & Graphics can help you create custom lobby signs that will improve your visitor’s experience. Companies often come to us looking for lobby directory boards and other wayfinding signs to make their facility easier to navigate. While it’s true that providing clear direction is essential, adding this type of signage provides several other benefits as well.

Adding lobby directory signs will also benefit your business in the following three ways.

  1. Adding custom lobby signs that direct visitors on where to go means that you’ll need to audit your facility and determine if the layout makes sense or not. Take a closer look at your floor plan logistics and see whether it’s time to make improvements. Not only will a space audit benefit your visitors and your overall traffic flow, but it can also make your company more organized.
  2. Not only does wayfinding signage in your lobby help visitors find their way around, it also helps people feel relaxed. Having clear and easy to read directories will help visitors find out where to wait, where to find specific departments or offices, and where to locate customer service for extra help. This type of signage goes a long way in demonstrating that you care about people’s experience.
  3. An increase in brand awareness and consistency. Chances are you’ve invested in professional exterior signs, so why wouldn’t you put that same effort into proper lobby directory signs? The last thing you want is for people to feel confused or uncomfortable once they enter your space. Adding custom lobby signs will allow you to continue your brand messaging into the interior of your space and help cement your image with visitors.

Upgrade Your Lobby Signs with Gate City Signs & Graphics

It may seem like lobby directory signs can’t be that critical, but they really do help build trust and credibility with your audience. If you’re looking for a sign company in Greensboro, North Carolina that can help you elevate your business using outstanding custom lobby signs, contact Gate City Signs & Graphics. We provide all of our clients with high-quality signage that will boost your brand and improve customer experience. Ready to find out more about what great lobby signs can do for your business? Call us at (336) 617-8823 to request a quote.

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