18 May Box Truck Wraps Promote the Competition Dining Series in Greensboro NC!
When you have a big event coming up that you want to promote, how do you go about getting the word out to your target audience? You might take out a newspaper, television, or radio ad. You may also try to get a giant banner. These are all good options, but research shows that the best way to reach more people at a low cost per impression is with vehicle graphics. The Competition Dining Series recognized this, so they contacted the friendly experts at Gate City Signs & Graphics for promotion vehicle wraps for Greensboro, NC.
What Is the Competition Dining Series?
The concept of Competition Dining was developed by local restaurateur Jimmy Crippen about nine years ago to bump up sales during the slow season. The competition soon partnered with “Got to Be NC,” a marketing campaign for the North Carolina Department of Agriculture & Consumer Services. The competition works by attracting local foodies to enjoy a blind six course meal (three dishes from each team) that revolves around a featured NC ingredient. The diners then choose which dishes are best to produce an overall winner. The competition travels to towns throughout the Tar Heel State.
When a competition that is doing so much to promote our state came to us for box track wraps Greensboro, NC would remember, we were more than willing to help out. Competition Dining had a large box truck which they brought with them to different events throughout the state. They wanted to turn their vehicle into a moving billboard.
For the design, we incorporated the Competition Dining Series logo most prominently. Beneath that, we listed four of the individual, city-specific events along with the slogan, “You be the judge!” Contact information, such as social media and a web address, is found in the lower left of each side. And, sponsors are recognized in the lower right. Once they were happy with the design, we printed out the wrap and installed it at a time that was convenient for them. In the end, we had another satisfied client. In fact, you can see their new wrap in the slideshow on the home page of the CDS website.
What We Can Do for You
The Outdoor Advertising Association of America recently conducted a study to determine what form of advertising is the least expensive. Based on the cost per thousand impressions, vehicle wraps came out on top at fifteen cents. It wasn’t even close. For example, a prime time TV spot costs $20.54 for every thousand people reached. Newspaper is $11.66.
Fortunately, you have one of the best full service sign shops right here in town. At Gate City Signs & Graphics, we will listen to your vision and budget and come up with recommendations that meet your goals. We will then work with your timeline to produce and install top quality vehicle graphics for any type of vehicle: car, truck, van, or even a boat!
Are you ready to use the best advertising tool on the market? If so, contact us today for a free consultation and quote!