4 Tips To Create Window Graphics People Will Notice

4 Tips To Create Window Graphics People Will Notice

Window graphics are excellent tools for spreading the word about your business.  Customers driving or walking by will be able to see your advertisement.  That adds up to a lot of people being exposed to your business daily—a great, consistent return on investment simply from taking the time to put a sign up.  But like any ad, your window graphic must be done correctly in order to attract positive rather than negative attention.  Let’s look at some tips to help you design an amazing window graphic for your business.

1.  Beware The Glare

Examine the area where you plan on placing your window graphic.  Does the sunlight hit the window or cause glare at any time throughout the day?  Make note of where the sunlight hits your building and ensure that glare doesn’t make your window graphic hard to read.

2.  Use Colors That Enhance Visibility

Window graphics are about catching people’s attention as they walk or drive by.  To do this, you’ll want to utilize colors that stand out and draw attention.  Avoid neutrals, as they tend to be background colors.  Make your designs bright and visually stimulating so that people will be drawn to your business.

3.  Be Bold

There’s a lot of things for people to look at when they’re out and about.  If your window graphic isn’t bold, it will get lost among everything else that’s going on.  Do something strange or drastic with your design, but make sure it still relates to your branding or services.

4.  Edit Multiple Times

Chances are you’re going to end up creating a design that has too much going on at first.  Simplicity is key for crafting an effective design that passerby can take in easily and remember.  Edit once, then wait a while and come back for a second edit.  Try and remove all the unnecessary elements in your design with each new edit.  Keep editing until you come up with the simplest design that gets your message across.

Your window graphics can help get new customers through the door so that your business can see increased sales and profitability.  If you need any help designing a window graphic to suit your business, don’t hesitate to contact us.  Our experts will be happy to assist you in finding the best fit for your brand.  We hope to hear from you soon!



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